What is the primary benefit of using a scalp massage during a shampoo?

The primary benefit of using a scalp massage during a shampoo is to stimulate blood circulation. This action encourages increased blood flow to the hair follicles, which can promote healthier hair growth and enhance overall scalp health. Improved circulation brings vital nutrients to the hair follicles and can aid in the removal of toxins, contributing to a more vibrant and healthy scalp environment.

Additionally, stimulating the scalp can provide a relaxing experience for the client, making the shampooing process more enjoyable. While drying the hair faster or keeping it from tangling may be perceived benefits, they are not the main purpose of a scalp massage. Furthermore, enhancing the fragrance of the shampoo is unrelated to the actual physical benefits provided by the massage technique. The focus on blood circulation highlights the holistic aspect of hair care, emphasizing the connection between a healthy scalp and healthy hair.